Best Ways to Increase Trust on Your E-commerce Business

Home / Best Ways to Increase Trust on Your E-commerce Business

1. Live chat support

With multiple products and service offerings, customers can feel overwhelmed and confused, and have questions that need to be answered instantly. They look for accurate and prompt responses. By introducing live chat support on your ecommerce website, you’ll see customer satisfaction increase while enhancing your brand image and trust. Customers prefer to buy from sites that offer this feature. It’s one of the best ways to quickly increase your conversion rate.

You must make sure your customer representatives or live chat agents are proactive. Ensure that they do not keep the customers waiting for a long time, or else they will get irritated and lose interest in making the purchase. At times customers are shy to start a conversation. In such cases they need to observe the customer behavior on the website and proactively start a conversation and make them feel comfortable, gradually guiding them to make their purchase.

2. Shopping cart reminder

According to statistics, the global cart abandonment rate in 2018 was 75.52%. Every engaged customer is not a guaranteed buyer. It is difficult to reduce the cart abandonments; therefore, you need to understand why they did it. There are various reasons customers abandoned the cart – such as unexpected costs, better price on another site, asking for compulsory sign up, complicated checkout process, expensive shipping, lack of payment options, lack of return policy and security concerns.

The solution for this issue is to send shopping cart recovery emails to the customers. Emails sent within three hours of cart abandonment, will get a 40% open rate and a 20% click through rate. At least 10.7% of customers who receive the email, return to make a purchase. You need to implement different personalized strategies while sending these emails, it will definitely improve conversions and sales.

Hi everyone in the KG1 F class

This Thursday mrs mac cormack send me to a weekend advature with Alireza Irtesam, he is such a great loving calm boy that I was so happy to have lots of enjoyment this weekend.

Alireza has a lovely twin brother in the next class , so before her mom coming to pick up us I met with Muhammadreza who was also so excited to see me going to their home.

When Alireza’s mom came so both of them happily showed me to her & she greeted me warmly & we drove to home to start our journey

So there in home after Alireza’s dad came home & he welcomed us then we had a delisoius  iranian home made food  Lobia Polo(grean beans with minced meat cooked as souace & serve on rice) , there was vegtable salad also to be sure we took enough amont of vitamins, we were all happy that we take carrot & bellpaper in our food to grow healthy….

After diiner was sleeping time to be fresh for early morning.

Fridays are  family day in their home along with a long time breakfast-brunch so everyone is excited to eat outside in the balcony with fresh air around.so Friday is passing all with playing  together me, Alireza & Muhmmadreza. Footbal, making crafts, cyclying, blocks  & watching TV for  half an hour as more is not good for our eyes.

Friday night we slept soon to have a long  outing holiday on Saturday, we woke up excited to go for running race in the beach. We got ready & we went for some shopping out side, taking our only once a week snack from supermarket to go toward beach for joining  running race, which was so crowdy, lots of kids & eleders were coming to the point with lots of activy arround, after that we went for sand play on beach to touch the nature, water & sand. It was wonderfull & the best of my trip to make a sandy palace with Alireza with a big  smile on his loving face.

So after the beach we turned back to home, got our dinner & went for toothbrush to care our teeth, I love Alireza & Muhammadreza’s  big smiles with healthy teeth.

So last night I went to bed with Alireza & slept in his hug to enjoy last night toghether as Sunday is funday in school & im happy to see ms mc cormack & all friends again after our holiday.

3. Detailed product descriptions

There are numerous ecommerce sites out there where product information is not provided at all. Customers can’t touch the product nor ask questions, like they can in brick-and-mortar. Therefore, you need to make sure you describe the products in detail. It should contain interesting and informative content that will make your customers interested in your product and will go ahead in making the purchase. Add a product video or demonstration for more impact. All these will definitely prevent returns and increase conversion rates.

You also need to focus on your SEO strategy. High website traffic is very important to boost ecommerce conversion rate. Therefore, SEO will enhance the traffic to your website as well as build your SEO ranking.

4. Customer reviews of products

Make it a point to add customer reviews of your products on the website. According to a study, around 61% of customers read the reviews before making the purchase. Online sales increase by 18% when customer reviews are showcased. You should also give your visitors the chance to leave their reviews. This surely boosts conversion and builds trust in the customer.

By Sara

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